Victoria's jeans heading to Primark?

Victoria Beckham is facing even more critisism over her expensive DVB jeans fashion range.

Kitson store owner, Fraser Ross who sells Victoria's range argued last week “She’s not supporting the line. It’s not good for her brand and not good for her endorsements. In a tough economy, you need to be in partnership with the people that are selling your line to your fans. That’s the bottom line. Victoria lives fifteen minutes from the store. That’s just bad business.”

To make amends, Victoria Beckham made a grand appearance at the Kitson store last Tuesday to try and boost sales, which doesn't look like it was successful. Her DVB range is now being sold at cheap superstores for £35 instead of the original £145-£250. Is this the start of her range being taken out of the exclusive boutiques and put into Primark?